Week in Review: Mastercard, Christie’s Auction House, Meta, Walmart, Warner Bros Make Web3 Strides

Written By Simon Mwebaze

Standing still in web3 is not an option. Finance, entertainment, retail, social media, and auction houses are all looking for a bit of the web3 pie.

This week, Mastercard made some card adjustments, Christie’s moved into NFT marketplaces, Meta added features, Walmart is looking at the metaverse, and Warner Bros chose a strong partnership.

Here is what happened.

If you are an NFT enthusiast who still works with fiat, Mastercard created a product just for you. Mastercard has created NFT customizable debit cards. The cards are thanks to a partnership with the European cryptocurrency exchange platform hi.

NFT collections that will participate in the project include BAYC, Moonbirds, CryptoPunks, Azuki, and Goblintown.

Few auction houses have a 256-year history like Christie’s. As they head into the future, Christie’s is launching Christie’s 3.0, to become the first auction house to host on-chain sales. The platform will sell NFTs on Ethereum’s blockchain.

Diana Sinclair, a 13-year-old artist, will be the only feature in their inaugural sale with nine NFTs.

Warner Music Group has created a partnership with OpenSea, the world’s largest NFT marketplace by trading volume. The partnership will offer a couple of WMG artists the opportunity to build and extend their fan communities into web3.

Warner Records UK and Probably Nothing are already working on the first collection.

Meta rolled out the NFT sharing feature on Instagram on Thursday, this week. Even more, users can crosspost their NFTs to their Facebook accounts. This feature is accessed by connecting a user’s wallet.

Some of the wallets supported include Coinbase, MetaMask, Trust, and Dapper Labs.

Walmart, the retail giant, is entering the metaverse with two metaverse experiences. These are Walmart Land and Walmart’s Universe of Play which will be on the gaming platform Roblox.

This project aims to experiment with different ways of reaching customers including shoppable recipes, live streaming events, and an augmented reality feature for furniture.

There are some new entrants into the web3 space specifically auction houses and retailers. The moves by Christie’s and Walmart show a growing evolution of customers toward web3 services. Customers are becoming more aware of the value of web3 n their daily lives so brands need to adjust.

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