Sony, Ford file metaverse trademarks; NBA, David Bowie, “She Will” NFT collections

Written By Simon Mwebaze

Another week with exciting projects has come to a close. There were developments in the electornics, music, automotive, and sports sectors.

Sony filed NFT media trademarks, Ford followed suit while the NBA, David Bowie, and “She Will” revealed plans for NFT collections.

Learn more about what happened.

Sony filed a trademark covering music and artists. It allows Sony to use the Colombia Records’ logo for audio and video recordings authenticated by NFTs.

This development is to support the Sony Spatial Reality Display (SRD), a tablet.

Ford has future plans for the metaverse. To prepare, they have filed trademark applications for virtual automobiles and NFTs.

The application includes virtual cars, trucks, vans and clothing, and online stores for NFT.

The latest partnership bringing sports into the metaverse is the NBA’s partnership with Sorare. The partnership makes Sorare the Official NFT Fantasy Partner of the League.

The free-to-play digital collectible-based fantasy basketball game will launch during fall when the NBA 2022-23 season starts.

The estate of David Bowie, singer, songwriter, and actor, will release an NFT collection on September 13. The “Bowie on the Blockchain” collection will work with 9 artists.

Profits will be donated to the non-profit organization, CARE.

To support ending violence against women, “She Will” director Charlotte Colbert will launch a 1-of-1 NFT. The collection is based on the horror movie “She Will”.

The proceeds from the sale will be donated to the charity, End Violence Against Women.

NFTs are helping make a difference for different charitable causes. When we look at collections such as David Bowie’s and “She Will”, we see the power and positive impact of NFTs on causes for social good.


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